Sylvia Xueni Pan is a Lecturer in Computing, Goldsmiths, University of London. She received a BSc in Computer Science at Beihang University, Beijing, China in 2004, an MSc in Vision, Imaging and Virtual Environments at University College London (UCL), UK in 2005, and a PhD in Virtual Reality at UCL in 2009. Before joining Goldsmiths in 2015, She worked as a research associate in Computer Science, UCL, and in the Institute of Cognitive Neuroscience, UCL, where she remains an honorary research fellow.

Over the past 10 years she developed a unique interdisciplinary research profile with journal and conference publications in both VR technology and social neuroscience. 
Her work has been featured multiple times in the media, including BBC Horizon and the New Scientist magazine.